Calling all young graphic designers and graphic design students! Can you design a unique road safety poster aimed at young European drivers?
The European Commission wants your creativity to help spread the message about responsible driving among young people, one of the most vulnerable groups on the roads. Your work should reflect one of the 12 themes. There’s no imposed slogan, just an imposed ’baseline’ – Safer roads in Europe. Yes we care! – This must appear somewhere on your work and will be kept in English regardless of the other word’s on the poster.
Feel free to interpret one of the 12 themes as you wish. Do be aware though that word puns that work in your own language might not necessarily translate well into other languages, so this is perhaps best avoided.
Your work must conform to the A2 paper standard (420 × 594mm). You can use any technique you like. Only individuals may participate. Each participant may submit as many projects as he/she wishes.
There is no entry fee. This competition is open to all artists who are official residents of one of the 27 European Union Member States and who were born after 1985.
The winning poster will be translated into the EU’s 23 official languages, distributed in all 27 EU countries and used for a communication campaign in Brussels and possibly for similar campaigns across all 27 EU Member States!
The winner will receive €2000 and will be invited to Brussels for an award ceremony at the European Youth Forum for Road Safety on 24 November 2011. The two runners-up will each win €1000 and will be notified by post of their prize.
The 10 finalists’ posters may also be used in exhibitions organised by the European Commission or EU representatives in EU countries and in promotional material.